Several Strategic Organizational Updates

DENVER, CO – March 15, 2023 The Excell and Nissco buying groups announce several organizational enhancements in a recent strategic move to further strengthen their FE&S subject matter expertise to best serve their members. This is the final phase of key, strategic moves to align with the organizations’ momentous visions and goals.

The buying groups welcome industry veteran, Justin LaCrosse as Vice President of Business Development - Strategic Segments. By recruiting LaCrosse, Excell and Nissco take a bold step forward in their mission to revolutionize the buying group experience. With this inspiring move, both organizations are setting themselves up for a future of exponential growth and success.

As a CFSP with 23+ years of experience, Justin knows how to support dealers   and vendors to increase their volume and enhance end-user satisfaction. His passion for serving, mentoring, knowledge-sharing, and building relationships is sure to increase selling confidence which will result in increased individual volume AND group volume.

LaCrosse states: “I am excited to be joining the Excell & Nissco team! I believe my professional experience in the FE&S space will only add to the amazing team already in place and advance the company’s mission of “Stronger Together.” Lacrosse went on to state “I feel very fortunate to have the tremendous opportunity to make an impact in our dealer partners businesses, as well as the entire FE&S industry as a whole.”

In addition, Devyn Kelly is elevated to Vice President of Business Development - Vendor Partnerships. Kelly joined the buying groups in 2021, holding progressive roles and boasts over a decade of experience within the buying group landscape. Devyn’s role is primarily vendor-facing.

Calvin Johnston is elevated to Vice President of Business Development - Dealer Engagement. Hailing from Horizon Bradco, TriMark, and ITW/Hobart, Johnston brings two decades of industry experience. As announced in a prior press release, Johnston serves a critical role – enabling and driving growth through enhanced experiences for members. Calvin’s role is primarily dealer-facing.

CEO of the buying groups, Mike Jewett remarks, “Devyn and Calvin will work closely together ensure we continue to meet dealer members where they are, while helping them get to where they want to be.”

With LaCrosse, Kelly, and Johnston at the helm of Business Development and driving new initiatives, Excell and Nissco are poised to step into a new era of success. This trio of leaders will continue to focus on executing groundbreaking strategies that serve membership with top-tier expertise.

Jewett proudly states, “I am thrilled to be part of such an extraordinary team. Our collective efforts and relentless drive for excellence will no doubt bring great success and satisfaction to our business partners. As champions for the collective, we are ready to unleash a wave of new and innovative ideas that will revolutionize our buying groups in the FE&S space.” He adds, "What we have built is truly remarkable, and I can't wait to see where we go from here. We’ve only just begun and truly, the best is yet to come.”

Jewett concludes, “We are excited to explore innovative ways to push the boundaries of what is possible. The focus is not on being the biggest, but rather on being the best. If we become the biggest by being the best, that’s a bonus.”

Be sure to keep an eye out for more groundbreaking news from Excell and Nissco in the coming months. Join them on their journey into the future as they continue to make waves.